Mad Heidi Starring Casper Van Dien and Alice Lucy On Blu-ray, Digital HD and Cable VOD July 21st

Raven Banner Releasing and Swissploitation Films are excited to announce the North American digital and physical release of the modern grindhouse epic Mad Heidi. Following a one night theatrical release across the United States and Canada, Mad Heidi will bow on Blu-ray, digital and cable VOD (including Prime Video, Amazon, Vudu, Bell and more) July 21st. The Blu-ray will be available in both a standard edition and a Limited Edition Extra Cheese Edition.

This wicked odyssey of blood and cheese puts a new spin on the classic tale of “Heidi,” finding our heroine (Alice Lucy) all grown-up and living an idyllic life in the Swiss Alps with her beloved grandfather (David Schofield) far above an increasingly-dystopian landscape presided over by Our Very Swiss Leader (Casper Van Dien) - a ruthless dictator bent on world domination through dairy. But when her goat-herding lover (Kel Matsena) is brutally murdered by government thugs for distributing illegal cheese, Heidi embarks on a wild quest for vengeance that will bring her toe-to-toe against fierce female prison inmates, cheese-fueled Swiss super-soldiers, ninja nuns, and more, as she fights to take down the tyrannical regime and restore freedom to Switzerland.

Mad Heidi initially made waves for its innovative crowdfunded approach, bypassing traditional financing tactics to ensure that the film’s original vision was preserved while placing profits back in the hands of the creators and backers. Boasting elaborate sets, impressive practical makeup and gore effects, and unhinged ingenuity helmed by first-time filmmakers Johannes Hartmann and Sandro Klopfstein, Mad Heidi is the ultimate tribute to grindhouse cinema.

On Blu-ray, Digital HD and Cable VOD July 21st

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In a dystopian world where a radical government has unleashed a deadly poison to control population, only those with blood type AB positive remain unscathed. But instead of outright death, the rest of the population is left to suffer in a state of chronic illness, causing widespread chaos and panic. As the majority slowly succumbs to the effects of the poison, their only hope lies in receiving transfusions of AB positive blood from the few immune survivors, like Charlie and his granddaughter Maya. Living in the decrepit remains of an abandoned amusement park, Charlie is a renegade supplier of blood to the underground market. But their sanctuary is threatened by the iron-fisted rule of District 22's ruthless warden, Onslow, who will stop at nothing to save his own dying son. As Charlie and Maya fight to defend their haven and their own sanity, the eccentric duo must navigate through a world of danger and betrayal. POPULATION PURGE was written by Brian Johnson and Toby Osborne and di...

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